Here are some videos that were too poor even to be used in Part One of our ATEI 2008 once-in-a-lifetime mega-update. Plus loads more photos of vaguely interesting things, most of which say “SEGA” on them somewhere.

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She says “SEGA” on her somewhere, only we weren’t granted high enough access levels to find out where (full-size original here for personal/educational/research use only).

It’s Mad Wave Motion Theater! A thing you lie on and get shaken around, like it’s still 1987 and those rides you sit in and get shaken from left to right while watching film footage of a rollercaster ride are still cutting-edge.

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So anyway. ATEI. It’s not all glamorous. There are lots of empty cash-generating machines lying about the place.

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About two-thirds of ATEI is relatively dingy booths based around gambling – ie, using a machine to take money from people, often for money-laundering purposes.

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Here’s SEGA boasting about how much money UFO catchers rake in. Or how much we spent on Mega Drive games in the early 1990s.

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“Shoot This, Win This” – some rather damning evidence that the death of all arcades is only about 18 months away.

Bowling game. Small balls. Stupidly shot holding camera sideways, hence worse than usual quality.

Some men dancing. If you’re finding all this a bit heavy going, there’s an edited highlights version of all the video footage over on Tech Digest with a little story attached to it as well.

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AMAZING SEGA FACT: This is the advice sticker on the back of the OutRun2SP DX twin-player cabinet. This sort of thing is why it’s worth going to ATEI.

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And this is the front of it.

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And this is why it’s also not really worth going to ATEI.

A machine full of Bob The Builder toys. And there’s a Zippy. YouTube is going to go ballistic over this. We may end up getting headhunted by a major US network.

17 seconds of SEGA Race TV, most of those wasted filming a man’s ridiculous jacket. Sorry.

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SEGA now makes those games where you hit a thing with a stick :(

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Wii version in 2009? :(

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10 DOES IT SAY “SEGA” ON IT?
20 IF TEN = “YES” TAKE PHOTO

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It’s OK. We are nearly finished.

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This was there!! SEGA’s very own wonky-faced Sonic!

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It’s not so bad from the right angle.

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Still looks rather wrong from the front, though.

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If you were wondering – £4500.

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No idea why this was photographed. Was probably going to despair about how “the kids” go to arcades to win rubbish American merchandise nowadays, rather than to actually
play decent games.

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The end (full-size original here for personal/educational/research use only).