A man went to an outdoor marketing event to see some major brands in action. One of which was SEGA-related, as SEGA must still have a lot of these balloons leftover from when Sonic Adventure launched for the first time.

You’d think they would’ve perished in storage by now.


“Above-average Sonic balloon enjoying Little Boots at Isle of Wight Festival. Note crease between head and body for increased blue hedgehog fidelity. Taken with inherited Sony DSC-P10 with dodgy battery” – Gav.