The “Devil’s Arse” has a vaguely Dreamcast-like logo. But even if it just said “Devil’s Arse” in Helvetica on a plain white background we’d have used the photographs.

“I thought you might like to see the Dreamcast swirl used on quite possibly the most inappropriately named family tourist attraction in the world, ‘The Devil’s Arse’.”

“Unfortunately it was closed at the time so I wasn’t able to enter ‘The Devil’s Arse’ to see what SEGA merchandise may reside inside the cavern” – Mike.

That’s still SEGA’s office. Someone is sitting in there right now correcting facts on the internet on SEGA’s behalf.

Embarrassing not to have known that, but nice to have a direct message confirming our stupidity.

In San Francisco? In need of a large amount of office space in a street that looks to be in a pretty “affordable” part of town? Don’t get too excited – it looks like someone’s already nicked the sign, unless it’s just been Photoshopped off the estate agent listing.

“I was in San Francisco earlier in the month on my way to a friend’s place, when I just happened to pass by the Sega of America building. I figured I’d try doing that “progressively getting closer to the focus of the image” thing you seem to like a lot.”

“The security is pretty tight; presumably to prevent people like me from coming in and asking them to make GOOD GAMES AGAIN. I doubt the overweight hipster secretary in the front even knows what VF5R is, since she’s too busy watching the latest Michael Jackson tribute videos on Youtube via her iPhone.”

“Just slightly ironic that Sega’s being advertised as AVAILABLE, when in fact they’ve never listened to their fans about anything ever.”

“Obligatory ‘I don’t know how to take pictures’ angle, complete with view obstructed by power lines.”

“It’s a sad day when the skies over Sega start to turn gray. I guess I’ll just cry myself to sleep tonight and wake up to swirls on carpets tomorrow- without Shenmue 3, VF5R, or a decent 3D Sonic game” -Alex.

Whoever’s in charge of the SEGA Europe Flickr page has a Pentax K10D, a camera rated as “Highly Recommended (just)” by everyone’s favourite erroneously-named camera site DPReview.

It’s capable of this:

“Sega Europe needs to take note of the Flickr action coming from their yank cousins. There’s rarely even the hint of a woman in sight never mind a bit of cleavage or a suspect camel toe. God, I’d even take some saucy pictures of Maggie Thatcher in a Dreamcast spiral bikini over Sega Europe’s mind numbing photo ‘blog’. Though reconsidering that, it’d make for a GREAT update” – Jonny.

“LIKE TOTALLY”

“OR WHATEVER“

What must these people think of our stupid Western ways?

Glad to have easy work where you get to be sitting down all day tinged with jealousy about people with such huge disposable incomes, we’d imagine.

It’s the glory days of the 1993 European Grand Prix all over again.

“Here is the update of the year you’ve been longing for. I’ll link to it, but I fear it won’t be there for long. The article itself doesn’t feature the photo – http://m.uk.yahoo.com/ [YES, IT HAS SINCE DISAPPEARED]. Therefore, I took a picture of it using the ‘PrtSc’ key, which doesn’t seem to print the screen at all, rather uses an advanced internal camera to, in effect, ‘capture the screen’. See the attached png [WE CONVERTED IT TO A JPEG AS WE ARE ‘AGAINST’ MOST FORMS OF PNG] for your lossless yet nicely compressed looking at pleasure.

“I also ‘blew it up’ and did some filtering and sharpening to make it larger, giving you two pictures of increasing size for the price of one rubbish update. I have nothing further to say as I should have been asleep half an hour ago. Yours sincerely, Police Constable London (not a real police officer)” – Police Constable London.

And judging by that look on his face’s he’s getting in the mood to do a bit of Wii development or perhaps something casual for the internet.

What’s happened to the other Dave Perry?